# Meta 正在美國和加拿大的百思買門市推出一系列 Meta Labs 快閃店。

*business, genai · news · 2026-06-09 · Social Media Today*

## Key points

- Meta 將在美國和加拿大的百思買門市內推出超過 50 家 Meta Lab 快閃店。
- Meta Labs 將設有 900 平方英尺的互動空間，專注於 AI 眼鏡和 VR 頭戴裝置。
- 據報導，Meta 的 AI 眼鏡在 2025 年銷售了 700 萬台，較 2023-2024 年合計的 200 萬台大幅成長。
- Meta 正在開發一款 AI 驅動的吊墜，提供日常 AI 指引，作為其眼鏡產品線的補充。
- Meta 招募了 Snapchat 前創作者合作總監，以促進名人採用其 AI 眼鏡。

This audio is auto-generated. Please let us know if you have feedback. Meta is taking the next steps into consumer products, with the launch of a new series of Meta Labs pop-up locationsin Best Buy stores in the U.S. and Canada. earfix"> As explained by Meta: “We’re excited to bring the Meta Lab retail experience to Best Buy with over 50 dedicated experiential Meta Lab spaces launching soon inside of Best Buy locations across the United States and in Canada. Each Meta Lab @ Best Buy is a sleek, roughly 900-square-foot ‘store-in-store’ designed for hands-on discovery, where people can explore Meta's expansive lineup of AI glasses and VR headsets through interactive demos, smart mirrors, personalized fittings and more — all with support from dedicated Meta Sales Specialists.” Meta’s artificial intelligence-powered glasses are clearly the focus, as Meta looks to expand its “personal superintelligence” push, providing always-on, always-present access to its AI tools to assist in daily tasks. And that push is already yielding results. In February, CNBC reportedthat 7 million pairs of Meta’s AI glasses were sold in 2025, up from 2 million sales in 2023 and 2024 combined. The boost in interest is likely due to the re-framing of its glasses around AI, with Meta pushing more AI functionality into the device, as the company looks to capitalize on broader hype to drive take-up. The Meta Lab experience will include various displays dedicated to its expanding AI glasses range. Meanwhile, Meta is also reportedly working on an AI-powered pendant as another means to provide AI guidance for everyday use. Meta’s VR units are also part of the display, though Meta has seemingly been deprioritizing its VR push of late. Indeed, last week, Meta enlisted Snapchat’s former director of creator partnerships to lead a new push to get more celebrities and influencers to wear its AI glasses. That effort has already chalked up a significant win, with pop star Doja Cat modeling her own custom Meta AI glasses this week. Meta is also planning to launch its own AR-enabled glasses sometime next year. These new displays will provide ample opportunity to connect with consumers and build hype for Meta’s evolving products.

**Companies:** Meta
**Countries:** United States, Canada

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