business / news / / The Hindu
Dairy Day Ice Creams has roped in tech firm Salesforce to power its next phase of growth and expand its market reach.
Dairy Day Ice Creams has partnered with Salesforce to drive its next growth phase.
KEY POINTS
- The company plans to double its retail footprint within three years using Salesforce technology.
- Dairy Day aims to expand into Tier 2 and Tier 3 markets as part of this initiative.
- Dairy Day has set a revenue target of ₹1,000 crore linked to this digital transformation.
COMPANIES
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