# Alibaba’s introduction of Happy Oyster model for real-time creation of virtual worlds.

*genai · news · 2026-04-16 · South China Morning Post*

## Key points

- Alibaba unveiled Happy Oyster, an open-ended world model for real-time virtual world creation.
- Happy Oyster supports both directed creation and exploratory wandering modes for virtual worlds.
- Unlike typical AI video tools, Happy Oyster generates continuous, interactive video clips up to three minutes.
- Alibaba launched ATH, a new business unit, to consolidate its core AI initiatives around projects like Happy Oyster.

**Companies:** Alibaba Group Holding
**Countries:** China, United States

[Read the full story on South China Morning Post](https://www.scmp.com/tech/big-tech/article/3350351/chinese-tech-giants-ai-godmother-li-fei-fei-race-seize-edge-world-models)

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