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After years of tinkering, Ford is aiming to reinvent a form it didn't get right the first time: the pickup truck.
Ford is developing a new EV pickup truck at its Long Beach, California skunkworks facility.
KEY POINTS
- This skunkworks team focuses on simplifying and accelerating electric vehicle development processes.
- Ford aims for its new electric pickup to be sleek, lightweight, and unconventional compared to past pickups.
- The project represents a renewed attempt after previous EV pickup efforts missed the mark.
COMPANIES
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