# As incomes grow, Indians, especially the affluent, are prioritising travel.

*fintech · news · 2026-04-27 · Times Now*

## Key points

- Visa Inc. reports affluent Indians now direct nearly a third of discretionary spending to travel.
- More than half of ultra-wealthy Indians' discretionary spending now goes to travel experiences.
- India's affluent population earning over ₹10 lakh annually has nearly doubled in a few years.
- Travel spending is rising rapidly not just in metros but also in smaller cities like Ahmedabad and Surat.
- Airline bookings and premium hospitality sectors report surges in transaction volumes among affluent consumers.

**Companies:** Visa Inc.
**Countries:** India

[Read the full story on Times Now](https://www.timesnownews.com/travel/visa-report-finds-indias-wealthy-are-spending-more-on-travel-than-retail-article-154178123)

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