# PepsiCo recently reported revenue growth of 8.5% and a profit rise of 27% since slashing prices.

*business · news · 2026-04-16 · Fox Business*

## Key points

- PepsiCo's price cuts of up to 15% on snacks led to its first growth in over a year.
- The company reported an 8.5% revenue increase and a 27% profit rise after slashing prices.
- PepsiCo increased North American food consumption volume by 2%, with 300 million new occasions in Q1.
- PepsiCo is removing artificial dyes from snacks like Cheetos and cutting sugar in Gatorade to meet new consumer standards.
- Cheetos Simply NKD, a color-free alternative, maintains flavor and doesn't increase costs.

**Companies:** PepsiCo
**Countries:** United States

[Read the full story on Fox Business](https://www.foxbusiness.com/media/pepsico-revenues-soar-after-slashing-prices-lays-doritos-amid-holistic-company-transformation)

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