business / news / / The Guardian
Nike entered exclusive talks with Uefa to become the official match ball provider for the 2027 to 2031.
Nike will replace Adidas as the Champions League match ball provider from 2027 to 2031.
KEY POINTS
- Nike's deal doubles Uefa’s current fee to about $45 million per year.
- The iconic star design will end after 2027, as Adidas holds rights to it.
- For the first time, Nike will supply match balls for all three Uefa club competitions.
- Relevent bundled match ball rights and replaced Team as Uefa’s commercial rights partner.
COMPANIES
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