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The program will provide digital training opportunities for small businesses across select markets in Latin America.
TikTok is launching a digital training initiative for SMBs in Latin America, Africa, and Southeast Asia.
KEY POINTS
- The program partners TikTok with the International Chamber of Commerce to provide mentorship and digital resources.
- TikTok aims to replicate China's in-stream shopping success, where Douyin generated $500 billion GMV in 2025.
- TikTok's global GMV was $130 billion in 2025, highlighting significant growth potential outside China.
- The initiative may help TikTok gain favor with local authorities in developing regions.
COMPANIES
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