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Chinese car brands such as BYD are gaining traction among German consumers.
BYD saw a 135% rise in purchase queries in Germany during Q1 2026, per Carwow data.
KEY POINTS
- Interest in Chinese EVs, particularly BYD SUVs and Dolphin hatchback, has increased rapidly among Germans.
- MG, another Chinese-owned brand, also experienced a boost in platform interest in early 2026.
- BYD's German registrations surged by 327% in March, achieving a 1.2% market share that month.
- Q1 2026 marked the first period of meaningful private uptake of Chinese EVs in Germany.
COMPANIES
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