business / news / / NewsBreak
John Ternus, Apple’s senior vice president of hardware engineering, takes over as CEO on Sept.
John Ternus becomes Apple CEO on Sept. 1 with little known China expertise.
KEY POINTS
- Apple's recent sales rebound in China is mainly due to the iPhone 17's popularity.
- Apple's foldable iPhone, set for launch this year, targets China's booming foldables market.
- Apple Intelligence is still unavailable in China, despite partnerships with Baidu and Alibaba.
- Xiaomi's successful EV launch has boosted its brand perception and smartphone sales in China.
COMPANIES
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