# Pine Labs has acquired Shopflo to enhance checkout capabilities and build a unified commerce platform.

*fintech, business · news · 2026-04-25 · CNBC TV18*

## Key points

- Pine Labs has acquired Shopflo to enhance its online checkout optimisation capabilities.
- Shopflo reports that merchants using its platform see 15–20% conversion rate improvements.
- Pine Labs’ online payments revenue has grown about 50% year-on-year across multiple sectors.
- The acquisition aims to create a unified platform combining payment processing and customer experience tools.
- This move reflects an industry shift toward optimizing the entire transaction journey, not just payments.

**Companies:** Pine Labs, Shopflo

[Read the full story on CNBC TV18](https://www.cnbctv18.com/market/pine-labs-acquires-shopflo-to-strengthen-online-checkout-capabilities-ws-l-19893276.htm)

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Canonical: https://newsio.io/n/a8ca9f9f-2db7-4b19-96d2-7ff9337647f9/pine-labs-has-acquired-shopflo-to-enhance-checkout-capabilities-and-build-a-unif
Summarized by Newsio from CNBC TV18. https://newsio.io/how-it-works