# The Chinese sports brand taking on Nike and Adidas.

*business · news · 2026-04-26 · BBC News*

## Key points

- Anta has acquired global brands including Arc'teryx, Salomon, Wilson, and a 29% stake in Puma.
- Anta operates over 12,000 shops in China and 460 international outlets, with rapid Southeast Asian expansion.
- Anta opened its first US flagship store in Beverly Hills in February 2024 after years of indirect sales.
- Anta’s multi-brand acquisition strategy lets it reach Western consumers wary of "made in China" labels.
- China’s sportswear firms are advancing manufacturing by rapidly deploying factory automation and robotics.

**Companies:** Nike, Adidas, Puma, Amer Sports, Anta, Wilson
**Countries:** China, US, Germany, Finland

[Read the full story on BBC News](https://www.bbc.com/news/articles/c87r2d850q4o)

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