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genai/news//The Economic Times
OpenAI’s agentic coding platform Codex has seen active users in India grow 27x since the beginning of 2026.
Codex's active user base in India has grown 27x since early 2026, entering the global top five.
KEY POINTS
Over a quarter of Codex requests in India now relate to non-coding tasks, expanding its use cases.
Codex is enabling non-technical Indian users to build apps and websites via natural language prompts.
OpenAI has initiated enterprise collaborations in India with TCS, Infosys, and Razorpay for Codex deployment.
OpenAI has launched the OpenAI Deployment Company to help enterprises integrate AI at scale within organizations.
Synopsis
India's adoption of OpenAI's Codex has surged 27x since early 2026, placing it among the top five global markets. The platform is increasingly used for non-coding tasks, democratising app and website creation for non-technical users. Codex is also accelerating product development and automating repetitive work, with significant enterprise collaborations underway.
OpenAI’s agentic coding platform Codex has seen active users in India grow 27x since the beginning of 2026, with the country now ranking among the company’s top five global markets for Codex adoption and top 10 for engagement.
“OpenAI models are no longer just about asking and answering questions. We are now transitioning into reasoning models and from there, into a more agentic world, where models actually go out and do the work for you,” said Pragya Misra, head of strategy & global affairs, India at OpenAI, while speaking at Mumbai Tech Week today.
The company said the data also reflects a broadening role for Codex in India, with more than a quarter of requests now related to non-coding tasks, signalling growing adoption beyond traditional software development workflows.
“Codex is democratising building,” Misra said, adding that even non-technical users are increasingly using the platform to build apps and websites through natural language prompts.
She said Codex is helping compress product development timelines and automate repetitive tasks, allowing users to focus on more creative work.
In February, analytics platform OpenAI Signals found that Codex usage for coding tasks in India was nearly 3x the global average, while coding-related queries from the country were almost three times the global median, according to a company statement.
OpenAI has previously announced Codex-related collaborations in India with companies like TCS, Infosys, and Razorpay, across software engineering and enterprise workflow automation.
India is also emerging as one of OpenAI’s largest markets globally. “India is one of (?) our second-largest ChatGPT user markets,” Misra said, adding that the company is now seeing increasing enterprise adoption across sectors.
On May 11, OpenAI announced the launch of the OpenAI Deployment Company, aimed at helping enterprises adopt AI systems at scale. The venture focuses on participating directly in implementation, workflow design, and deployment inside client organisations, moving beyond selling AI through software subscriptions or cloud access.
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