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Apple is selling an insane number of MacBook Neos, so much so that it's now trying to adjust production to meet demand.
Apple is struggling to meet unexpectedly high demand for the new MacBook Neo.
KEY POINTS
- The MacBook Neo's affordability is attracting consumers who previously avoided MacBooks due to price.
- Apple's cheapest iPhone, the 17e, now costs the same as the MacBook Neo at $599.
- Competitors like Tecno offer feature-rich smartphones for under $300 in emerging markets.
- The MacBook Neo's success suggests Apple could gain global market share with a sub-$300 iPhone.
COMPANIES
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