# Disruptions in global supply chain and a surge in packaging costs have led to a shortage of local competition in markets like India.

*business · news · 2026-05-03 · NDTV Profit*

## Key points

- Unilever has achieved its highest-ever share in laundry powders in the Indian market in Q1/2026.
- HUL's quick commerce sales doubled in FY26, with e-commerce turnover growing by 25%.
- Global supply chain disruptions have constrained local competitors in India and Southeast Asia, supporting Unilever's volumes.
- HUL expanded general trade outlet coverage by 200,000, reaching a total of 2.3 million outlets.

**Companies:** Unilever, Hindustan Unilever Ltd
**Countries:** India, United Kingdom

[Read the full story on NDTV Profit](https://www.ndtvprofit.com/business/hul-ceo-says-firms-volume-growth-likely-supported-by-reducing-local-competition-amid-middle-east-crisis-11442707)

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