# PepsiCo plans to shift nearly all India beverages to zero or low sugar.

*business · news · 2026-04-30 · The Economic Times*

## Key points

- PepsiCo plans to shift almost all its India beverage portfolio to zero or low sugar products.
- PepsiCo will invest ₹5,700 crore in India between 2025 and 2030 for capacity expansion.
- Digital data from platforms like WhatsApp and quick commerce significantly inform PepsiCo's decision-making in India.
- PepsiCo has shifted advertising budgets to equally prioritize digital content alongside traditional TV campaigns.
- PepsiCo is expanding its Hyderabad global capability centre to serve global markets from India.

**Companies:** PepsiCo, Varun Beverages
**Countries:** India, United States

[Read the full story on The Economic Times](https://economictimes.indiatimes.com/industry/cons-products/food/pepsico-bets-on-zero-sugar-drinks-digital-push-to-drive-india-growth/articleshow/130617289.cms)

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