business / news / / Birmingham Live
Decathlon is set to open new store inside an IKEA branch - with a spring kick-off.
Decathlon will open its first UK in-IKEA store at IKEA Croydon in spring.
KEY POINTS
- The Decathlon unit will have a dedicated entrance and occupy 1,188 square metres within IKEA.
- IKEA Croydon is the first UK site to pilot this sports-retail partnership.
- Decathlon will offer over 5,000 products tailored to activities like hiking, camping, and swimming.
COMPANIES
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