# Adobe GenStudio for Performance Marketing now allows direct ads to assemble and activate ChatGPT.

*genai · news · 2026-05-06 · The Indian Express*

## Key points

- ChatGPT now has over 900 million weekly active users, according to OpenAI.
- Adobe GenStudio for Performance Marketing enables direct activation of ads within ChatGPT.
- Marketers can use brand-approved templates and assets with AI-powered ad creation in GenStudio.
- Adobe Workfront integrates ad review, approval, and activation for ChatGPT within the GenStudio workflow.
- ChatGPT ad creation through GenStudio reduces production time from days to minutes.

**Companies:** Adobe

[Read the full story on The Indian Express](https://indianexpress.com/article/technology/artificial-intelligence/adobe-and-openai-integrate-chatgpt-ads-into-genstudio-for-performance-marketing-10676252/)

---

Canonical: https://newsio.io/n/3b239211-3d28-4a85-9bb4-315f2a03f327/adobe-genstudio-for-performance-marketing-now-allows-direct-ads-to-assemble-and
Summarized by Newsio from The Indian Express. https://newsio.io/how-it-works