business / news / / Wallstreet Online
Amazon has launched its first-ever pet adoption experience, an AI-powered matching tool that helps people discover adoptable dogs and cats.
Amazon has launched its first AI-powered pet adoption matching tool in partnership with PetArmor and Best Friends.
KEY POINTS
- The tool uses natural language processing to match users with adoptable pets based on lifestyle preferences.
- Generative video content and shoppable pet products are integrated into the campaign to boost adoptions.
- Best Friends data shows that if 6% more new pet owners adopt from shelters, the U.S. could become no-kill.
COMPANIES
Summarized by Newsio from Wallstreet Online. How we summarize →