business / news / / Business Standard
Beverage major says it will continue investing in India to expand reach, build capabilities and drive long-term growth.
Coca-Cola's price-mix in India declined by six percentage points during the January-March quarter.
KEY POINTS
- Coca-Cola stated India is still far from market maturity, especially in revenue growth management capabilities.
- Sprite’s rural reach expanded by tailoring content in local languages during the reported quarter.
- Coca-Cola increased the use of ultra-lightweight bottles in India to support volume growth.
COMPANIES
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