# Life expectancy in India has risen to over 70 years, supported by advances in medicine, wider access to healthcare, and improved diagnostics.

*business · news · 2026-05-05 · The Economic Times*

## Key points

- Standard Chartered has partnered with Niva Bupa and WHOOP to integrate health and wealth management.
- Niva Bupa offers features like unlimited health cover and global borderless coverage for affluent clients.
- WHOOP brings continuous health insights and personalised coaching through wearables to Standard Chartered clients.
- This strategic move aims to address India’s longevity paradox by promoting proactive wellness, not just insurance.
- Standard Chartered’s approach shifts wealth management from transactional products to holistic, lifestyle-focused relationships.

**Companies:** Standard Chartered, Niva Bupa, WHOOP
**Countries:** India

[Read the full story on The Economic Times](https://economictimes.indiatimes.com/industry/healthcare/biotech/healthcare/enduring-wealth-lasting-wellness-people-in-india-are-living-longer-are-they-also-living-well/articleshow/130829118.cms)

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