# The company says the increase is to help maintain service quality and support creators.

*business · news · 2026-04-12 · Ubergizmo*

## Key points

- YouTube Premium subscribers will see higher prices starting in June 2024.
- Subscribers will be notified before the new billing rate takes effect.
- YouTube has not announced price increases or dates for markets outside the U.S. yet.
- The price hike is intended to maintain service quality and support creators and artists.

**Companies:** YouTube
**Countries:** United States

[Read the full story on Ubergizmo](https://www.ubergizmo.com/2026/04/youtube-premium-price-increase/)

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