aerospace / news / / CNBC
BMW unveiled an updated version of its full-size 7 Series sedan.
BMW's updated 7 Series will debut tech features originally developed for its electric vehicles.
KEY POINTS
- The 7 Series is the first non-EV BMW to feature panoramic heads-up display and AI voice assistant.
- BMW will continue importing 7 Series sedans despite 15% U.S. tariffs and weaker sedan sales.
- Several luxury automakers—Volvo, Lexus, and Audi—are discontinuing full-size sedans in the U.S.
- 45% of prospective BMW buyers in the U.S. still consider purchasing a four-door sedan.
COMPANIES
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